KAMAZ has lost the market of new trucks in November by 6%

KAMAZ has lost the market of new trucks in November by 6%

KAMAZ has lost the market of new trucks in November by 6%

For 11 months of 2018 the sales of medium and heavy trucks increased by 4.6%


author

Alexander Klimov, photo by the author


According RAMR in November sales of new trucks (GVW 3.5 tons) in Russia amounted to 8.0 million versus 8.5 million or 5.9% compared to the same period of 2017.

In January-November 2018 sales of trucks amounted to 72,1 thousand, and the market showed an increase of 4.6% compared to the same period last year. However, since July of this year, the market for new trucks monthly shows a negative trend compared to the previous year and if the Dec will not be the driver of growth, the figure in 2018 for cargo segment may not be positive.

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Picture of the market by and large determines the market leader in sales of domestic trucks of KAMAZ brand, which continues to lose its market share. So, for the first 11 months of 2018, the implementation of KAMAZ amounted to only 23.4 million, which is 6% less than in the same period of 2017. But, the share of Naberezhnye Chelny of the brand as a whole decreased to 32.5% compared to 36.1% a year earlier. The second GAS sold is 8.1 thousand srednetonnazhnye, which is 3.8% more than a year ago. However, its share also declined from 11.3% to 11.2%. At the 3rd place – the Volvo brand from 5.9 million (+13,5%), i.e. the highest volume of sales for foreign brands, but the growth leader, became the 4th, Scania, an increase in sales by 21.3% to 5.7 thousand On 5-th place – MAN from 4.6  million (+12,2%).

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However, the 6th in sales of the brand Mercedes-Benz, showed a negative dynamics of sales reduced sales by 8.7% to 4.2 thousand would be another brand of the Top 10, which showed a drop by 18.8% to 2.6 million due to a more rigid attachment to the dollar in the absence of local assemblies in the Russian market. Overall, the Top 10 brands (including the six brands of "Big seven") won 88.5% of the market with growth of just 1.1%, while all other brands was increased to 43.1% (!) to 8.3 million, which reflects the increased flexibility of distribution networks, particularly Chinese and Korean manufacturers to offer consumers more attractive terms on loans and leases.
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Hence the cars showed in the first 11 months an increase of 11% per year against the reduction of Russian brands by 3% over the same period.



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