Clicks on VAZ LADA Granta

7 August 2019

The sale of the most popular models of LADA Granta rising and falling XRAY

According to the company AVTOVAZ in July 2019 was sold 29 486 units of passenger cars and light commercial car brand LADA, which is 0.3% higher than the same month in 2018.
Accordingly, in January-July the Russian market sold 203 672 cars LADA, which is above last year's figures for the same period by 2.2%.
To decline on the Russian automobile industry (-2,4% according to the AEB – ed.) brand LADA continues to strengthen its position. So by his own estimation of AVTOVAZ for 7 months of 2019, the share of LADA brand in the market in the segment of passenger cars and LCVs reached 21%, which is 1% higher than the same period last year.

The most popular model LADA by the results of sales July 2019 remains the family LADA Granta model, which chose 10 652 buyer that by 40.2% over the previous year. For 7 months its sales accounted for 74 634 units, to 40.1% higher than in the same period of 2018. This allows the model to confidently occupy the leading position in the Russian market.

Accordingly, the family LADA Vesta took the second place ranking with sales 8937 units in July (down 0.6%). But in January-July of sale of Vesta was 64 721 car, which is 10.4% higher than a year earlier. Thanks to this the LADA Vesta is firmly in second place in the Russian market.

On the third place in popularity among LADA steadily are the station wagons of the family LADA Largus implemented 3718 units (+2.8 percent) and 24 of 380 units (-0,9%) car for 7 months. This allowed LADA Largus steadily to occupy the 7th place in the Russian market. By the way, in the LCV segment presented this model in the modification F90 Largus van with all-metal body. Contribute and bodybuilding company in the past two years actively developing direction with plastic add-ons on Largus, which allows you to create on the basis of this van/wagon version of medical and social facilities, as well as increase the efficiency of commercial use, such as refrigerated versions.
  
PS Further into ratinga AEB (which I totally agree and AVTOVAZ) are not so advantageous for Tolyatti data on other models from the line of LADA. So for July 15-th place in the absolute ranking should pseudoclosure LADA XRAY with 2651 units (-20%), and 17-m in 7 months with 16 380 units (-16,9%). This model was not able to interest clients with his "cross" versions. But the SUV is a veteran of LADA 4x4 will not disappoint and is in 16th place in July with 2552 units (+4%) and 14th with 17 598 units (-1,3%) c beginning of the year. Well, who's to say then that the good old "the Field" time to go? For comparison, Chevrolet Niva (VAZ actually also products) in July didn't even make the Top 25 models and only for 7 months caught in the past 12 163 units (-24,7%), i.e. collapsed by almost a quarter due to the cost of the upgrade (partially forced, for example, airbags have become the standard equipment). This should be a lesson for AVTOVAZ – any, even minimal increase in prices in the public sector may lead to a sharp decline in sales, so even subsidized, the Federal budget is interest on loans will not help.