On what brand the Russians spend the most money?

11 April 2018

The experts identified the most "money" brands

Analytical Agency "AUTOSTAT" has decided to calculate how much money the Russians spend on cars, and how brands get the most. For the first two months of 2018 people in Russia have paid for a new machine 296 billion rubles, which is by 28.5 % more than similar figure of last year.

And here is the breakdown of the "cash" brands:

the
1. Kia — 40 bn (+67 %)
the
2. Toyota — 27.6 billion rubles (+16 %)
the
3. Lada — 27.6 billion rubles (+42,5 %)
the
4. Hyundai — 24,7 billion roubles (+44,5 %)
the
5. Mercedes-Benz — 22.2 billion rubles (+8,5 %)

It is noteworthy that these brands were in the top five for various reasons. For example, if the Lada, Kia and Hyundai are the bulk of the earned mainly due to the large number of cars sold, the success of Mercedes-Benz was substantially higher average check.

Here's another interesting fact: the share of the five listed brands account for nearly half of the total amount of money (to be precise, 48 %). It turns out that all the other brands, many of whom got about the same amount.