Dynamics of prices on the Top 10 LCVs in March not comforting

25 April 2019

The most popular models of domestic LCV rise in price faster than the market

The report RAMR in the report on dynamics of average prices for new light commercial vehicles and pick-UPS in March 2019 are investigated: change in the average price of new cars, compares the rate of growth of prices in a competitive model range, for adjusting the pricing policies of brands, etc.
Thus, according to RAMR among the Top 10 models of new LCV (and pickups) sales leader in the growth of average prices has become the minibus "GAZelle BUSINESS" GAZ-3221 (photo on the splash screen). In March 2019, as compared to March 2018 the price of this model increased by 16.1%.

"GAZelle NEXT BUS"

Also much more expensive models "GAZelle NEXT" (all versions LCVs in total), Toyota Hilux (pickup) and UAZ-3909 "Farmer" – by 12.1%, 11.4% and 10.1%, respectively.
The minimum increase in average prices (less than 3%) was observed in models Ford Transit (all versions LCVs in total) and UAZ Pickup.

The Toyota Hilux leads the Top 10 list of the most expensive models, but in Russia it is offered exclusively as a sports recreational model, in contrast to domestic UAZ Pickup, which is also procuring state agencies in a variety of configurations from dedicated to special (even armoured).

Toyota Hilux pickup popular mainly of private customers, including club members, are subjected to a variety of tuning

UAZ Pickup, in contrast, is highly popular among various government agencies, including law enforcement agencies

The price series of Ford Transit, although the highest among the Top 10 models in the LCV segment, but in fact is much lower than the imported competitors, who for that reason didn't even make the top ten. It talks about proper positioning of the model on the Russian market, as the domestic budget LCV and other cars.

Ford Transit Bus

For example, about gathered in Nizhny Novgorod on AZ GAS Mercedes-Benz Sprinter Classic I can't say this – the prices on the outdated model, even though the localization of its ОМ616 diesel YAMZ, to keep within acceptable for Russian clients the framework has failed – and this is the result, she is hopelessly lost market fresh Ford models.

Mercedes-Benz Sprinter Classic School Bus