13 August 2018
And Tesla is losing €11 000
Has long been known that neither the price of cars or the sales volume is not ultimately have a direct impact on the profit of manufacturers. In the aspect of financial stability is far more important is profit per car sold. And here begins the fun: the company can sell hundreds of thousands of cars a year, but to remain in negative territory, while other brands though and collected a few pieces a month, but rowing money with a shovel.
A fresh batch of entertaining statistics opublikoval German financial portal "Berze-Express" (Börse Express). The experts began with their "own" (i.e. German) brands. Average price of sold Mercedes-Benz, BMW and Audi ranges from €33 000 to €38 000, and companies make them for about €3 000 before taxes. Data for each representative of the "big three" are not provided, so it remains to believe that the results of the three brands as much identical as possible.
Though Volvo sells its cars at comparable prices but earns significantly less. A Tesla and is losing €11 000 for each electric car!
But the Porsche is a boon for investors. With the average price of a new car €91 000 digging the net profit of almost €17 000. But do not think that all luxury brand, making a ton of money. The same Maserati though, and produces almost as expensive cars, but earns just €5 000 for each vehicle.
However, the former Empire Sergio Marchionne knows how to make money. The record income was a Ferrari. Its cars are sold on average for €280 000, of which €69 000 are net profit.
At the same time, the average Bentley though is impressive dengue, €165 000, but it leads to a loss of €17 000. And this despite the fact that from a technical point of view for most of the parameters are close or even similar to some models of Porsche and Audi.
Find out the profit Rolls-Royce and Lamborghini failed: the company decided not to reveal the card.
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