The market for electric vehicles and hybrids United States broke records in December and for the entire 2018

The market for electric vehicles and hybrids United States broke records in December and for the entire 2018

The market for electric vehicles and hybrids United States broke records in December and for the entire 2018

9 January 2019


Every 50th new passenger car in the U.S. in 2018 was an electric car or a hybrid


author

Alexander Klimov, photos Ford Motor and autowp.ru


In December 2018, the US has registered about 50 thousand PEV (electric vehicles (BEV) and plug-in hybrids (PHEV)), the new record was 90% higher than the record December 2017, the share of PEV reached 3.1% of the whole national car market, which was a new absolute monthly record and, in turn,
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allowed to bring the annual rate of PEV for 2018 also to a record 2.1 percent, which means the excess strap 350 thousand registrations (an increase of 75%) against last year's 200 thousand, this means that the rise of this segment of the market continues.
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2018 began in the United States by the year Tesla Model 3
Such outstanding results were achieved mainly due to the sales of bestselling electric car Tesla Model 3, which in December reached almost 25 thousand set of machines, which was a record monthly figure for a single model of PEV.
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The electric car Tesla Model 3 is on track to the title of the bestseller of the entire US automotive market 

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  whether, in turn, to amaze even more the best indicator Chinese bestseller, BAIC electric vehicle EC-serie? Soon we will know...
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Hybrid sedan, the Prius continues to be the second most popular PEV, but only at the expense of the PHEV version 

If you look at the rating next, the hybrid Toyota Prius Prime finished in 2018 in second place, thanks to implemented 27 595 units, which is 31% higher than in 2017, but this increase was more concerned with the flow of regular followers of the Prius to rechargeable versions than with the actual sales growth, as conventional (non -) hybrids Prius show decline in sales for several consecutive months.
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Electrocreaser Tesla Model X finally surpassed in 2018 top model Tesla Model S

In the last month of last year there was a change, so at the last place of the podium was electrocreaser Tesla Model X, which finally exceeded top model of the Model S, selling in December in the amount of 4100 units. that was the highest figure for him for all two years of market presence. Thus, the "Bestseller 2017" were shifted into 4th place with 3250 units in December. The annual sales of the Tesla Model S decreased by 8% compared to the previous year – to 24 781 units (share of 7% on the market), which, however, was the comparatively small decline, given the strong domestic competition (if not to say "internal cannibalism") that asked Model 3. Interestingly, December was the third consecutive month in which Model X took "bronze" in the rating...
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Obviously, hybrid, PHEV the Honda Clarity is for Americans a special charm

Another notable the "Accel" became PHEV the Honda Clarity, which, taking 6th place, surpassing the Chevrolet Bolt due to record sales 2770 units. that made it into December's bestsellers PEV "beyond brand Tesla" – in the us market marketing situation now is what it is. If sales continue to grow, and in 2019, we can expect that this model Honda will not only be the top selling PHEV, but also the first among all "besides Tesla" in the U.S. market.


PEV Market lights for GM and Ford "yellow signal"
Last year in the segment of PEV was frankly bad for giants such as Chevrolet and Ford.
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Hybrid Chevrolet Volt dipped in 2018 10%

So, the biggest brand GM have seen a decline in sales of both its models PEV relative to the level in 2017: minus 10% of the hybrid Volt and the all -23% (!) the pure electric Bolt.
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The pure electric Chevrolet Bolt suffers in the domestic market simply fiasco (sales fell 23%) 

And Ford, in General, minimize the release of two PEV models on the world platform Global C-car: hybrid compact MPV C-Max Energi (the second generation which was produced for the United States since October 2012)
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Hybrid compact MPV C-Max Energi went out of the market without leaving a successor

 and Focus Electric electro hatchback costs (late 2011)
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Gained popularity and an electric version of the Ford Focus Electric

while hybrid Fusion Energi sedan second generation (October 2012) sales fell 16%.
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Hybrid sedan, Ford Fusion Energi, despite a serious drop in sales (-16%), we also got a version of 2019 model year

Fully caught in the "black hole effect", i.e. ruthless and quick absorption of sales generated by the Tesla Model 3, both the giants designated by the American automobile industry now it's just vital as magicians pull out of their cylinders new enough "attractive rabbits" to continue in the most promising segment of the market. Given the refusal of GM in 2019 from tax concessions life complicated for him even more.

Tesla in 2018 put competitors on both blades

If you look at the annual top producers in 2018, the brand Tesla, despite the overwhelmingly negative PR in amerikanskih and the world's media for almost the entire year, took the palm with a giant 53-percent share of the market of which only in Model 3 accounted for 39% (by the way, under American law, a monopoly is considered the manufacturer with a market share of 60% or more), becoming the segment leader in 6 times (4 times in a row), while Chevrolet (share 10%) took the second place, only slightly ahead of finishing in last place on the podium Toyota, with its 8 percent stake, in turn, resisting, catching her BMW (share 7%).

Tesla Model 3 breaks up in the most mass segment of family sedans

Since Tesla Model 3 is sold three times better than its direct competitor, the Mercedes C-Class in the Midsize Premium segment (luxury midsize sedans), then it is appropriate to compare the Tesla model with the main competitors in the mass segment of midsize family sedans.

So, in December, a mid-size Tesla Model 3 was the third (!) in this iconic segment of the market, losing only to perennial bestsellers Toyota Camry and Honda Accord, and for the entire 2018, she became the 6th, and, with only a small gap from the winner of the 5-th place Chevrolet Malibu.

Because all the traditional models with internal combustion engines (ICE) suffer from a double-digit drop in sales, and in 2019, according to Elon Musk, will certainly appear to the most budget version of Model 3 SR, brand Tesla has the potential to overtake the Camry as well and all other competitors already in the second half of this year, making this the actual headline: "Tesla Model 3 is the best selling American passenger car".

Now this is not seems fantastic!

Tesla Model S luxury competitors
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Top model Ntesla Model S is not make-believe comes on the heels of opponents a traditional internal combustion engine

In the prestigious full-size category, the top models of premium-class Tesla Model S surely kept all the year 2018 in third place, and now rightfully adds to his collection of awards another "bronze".
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Although electrocreaser Tesla Model X and competes with counterparts with internal combustion engines, even as a tractor, but to leadership in the SUV segment is far from it

As for electrocreaser Tesla Model X, while its sales grew by 17% compared to 2017, up to 24 900 units. this is still not enough to get to at least the bottom rung of the podium. So, he finished the year in 5th place, and the bestseller segment is the Mercedes GLE with 46 sold 900 units.

Forecast for the U.S. PEV market to 2019
As for 2019, its market performance will largely depend on the production volumes of the bestselling Tesla Model 3, which estimated there may be about 200 thousand, while the Tesla brand may try to capture all the catwalk, due to the updates in the second half of the year, models, Model S and Model X.
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In the 2020 model year and the Tesla Model S and Tesla Model X will be restyled, and the Tesla Model 3 will get budget version of the SR and can capture the entire market midsize sedans. 

The remaining space of the PEV market continues sales growth in hybrid PHEV the Honda Clarity
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When the Nissan Leaf e+ with a battery of 60 kilowatt hours will go to the market, the brand certainly opens a second wind

while the fresh version of the Nissan Leaf e+ from the battery is increased to 60 kWh of capacity should finally give the brand the necessary impetus to enter into the five of leaders of the market.
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Electrocreaser Hyundsai Kona EV in 2019, along with fellow...

With regard to the novelties of the market, the new Korean electric (Kona Hyundai, KIA Niro and Soul) will surely try to get into the Top 10, of course, if you get enough batteries to satisfy demand.
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EV and KIA Niro...

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KIA Soul EV 2020 model year will try to storm us market BEV


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